Claims assessment · Programme claim

Empowers women in our Dictionary termSupply chainupstream focus (services, transport/logistics excluded)Read the full definition

Typical treatment across 5 reviewed regimes. Every verdict below is tied to a stated legal hook.

Market comparison

How this claim is typically treated

5 reviewed markets · one comparison

MarketTypical treatmentLegal basisWhat is required
European UnionEUConditional
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UCPD Art 6

Measurable outcomes; Dictionary termBaselineA documented reference condition, value or scenario against which change is assessed, defined for a specific indicator, population, boundary and point or period in time.Read the full definition and Dictionary termREACHREACH is the European Union chemicals framework for the registration, evaluation, authorisation and restriction of chemical substances.Read the full definition data

United KingdomUKConditional
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CMA Code

Same

United StatesUSConditional
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FTC s.5

Dictionary termSubstantiationThe documented body of relevant, reliable and current evidence that supports the exact wording, scope, comparison and overall impression of a claim before and while it is communicated.Read the full definition

CanadaCAConditional
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s.74.01(1)(b.2)

Methodology

AustraliaAUConditional

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ACL

Same

Last reviewed 22 Aug 2026This is an informational comparison, not legal advice.

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Important limit

This is an informational reference, not legal advice. Verdicts reflect the typical use of this claim; exact wording, product, market and date can change the assessment.

Last verified 2026-08-22.

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