Urban transport & digital
Mobility as a Service (MaaS)
Definition
Mobility as a Service is the integration of different transport services — public transport, ride-hailing, car and bike sharing, micromobility, taxis, car rental — into one digital mobility offer through which users plan, book and pay for journeys, with active mobility and an efficient public transport system as its basis (ITF/OECD and UITP formulations).
References
Overview
What it means
MaaS shifts the unit of consumption from vehicle ownership to mobility consumed as a service, via pay-per-trip or subscription bundles. Its sustainability value depends on governance: without integration anchored in public transport, MaaS can add traffic rather than reduce it.
How it is used
Cities and operators deploy MaaS apps combining ticketing and real-time information; employers use corporate MaaS to replace fleet cars; regulators address data sharing and platform governance.
Why it matters
Private cars are the dominant source of urban transport emissions; credible, convenient MaaS is a leading strategy for making car-free urban life practical at scale. **Note:** In-batch merge: 1770 "Mobility as a service" (duplicate) → this entry.