EmpCo claim requirements

Labels and certification claims

Identify the exact mark, scheme owner, award basis, certified subject, validity period and permitted wording before relying on a label or badge.

Claim level
Product · Packaging or component · Business
Source checked
Review state
Guidance available · evidence not checked

Illustrative wording

A claim that could start this review

“Certified sustainable packaging.”

This example is written by EmpCo for orientation. It is not a quotation, company evidence or a finding that the rule applies.

Clarify

What must be established

  • Is a label or badge actually displayed?
  • Who owns the scheme and what published criteria apply?
  • What exact subject, market and period does the certificate cover?

Evidence

What to obtain

  • The exact label or mark as displayed and the subject it covers.
  • The scheme owner, governance, published criteria and award decision.
  • Evidence of certification validity, independence and the permitted wording or logo use.

Communication

What should be clear

  • Name the scheme and certified subject.
  • Limit wording and logo use to the certificate scope and validity period.

Unresolved until reviewed

What EmpCo does not assume

  • Whether a voluntary sustainability label is actually displayed.
  • Whether the scheme and certification decision meet the Directive definitions and conditions.

Next action

Move the record forward.

Verify the exact displayed mark against the scheme register and certificate, then limit the wording to the certified subject, scope and validity period.

Legal source

Why this question appears

The Directive sets conditions for displaying sustainability labels, including certification-scheme or public-authority bases. A certification word alone does not establish that a sustainability label is displayed or qualifies.

Empowering Consumers for the Green Transition Directive (EU) 2024/825 — enacted text (opens in a new tab)

Article 1(1)(b), Article 1(4) and Annex point (1): UCPD Article 2(q)–(r) and Annex I point 2a

Source checked 2026-10-06. This is an EU-level Directive source. National implementation, sector rules, complete presentation and intended use require separate review.

Use this requirement

Apply it to exact wording and evidence.

A requirement page explains the work. A saved review records the wording, context, evidence state, sources and unresolved questions.